Professional Leaflet Distribution  - Guaranteed - Targeted - GPS TrackedProfessional Leaflet Distribution  - Guaranteed - Targeted - GPS Tracked
0141 255 2320
  • Home
  • About Us
    • About 2112 Leaflet Distribution
    • Professional Leaflet Distribution
    • 2112 Brochure
  • Services
    • Professional Leaflet Distribution
    • PR & Public Information
    • Leaflet Design
    • Customer & Market Analysis Services
    • Business Strategy and Planning
  • Resources
    • Help & Resources
      • Leaflet Design
      • Leaflet Distribution
      • Marketing
      • Direct Marketing
    • Frequently Asked Questions
    • Leaflet Distribution Help
    • Customer Analysis & Demographics
      • Mosaic Socio-Demographics
    • Case Studies
    • 2112 Leaflet Distribution Coverage Areas
    • 2112 Brochure
    • Site Map
    • Policy Documents and Terms & Conditions
  • News
    • All News Items
    • Leaflet Distribution News
    • Leaflet Design News
    • Newsletter Distribution
    • PR & Public Information
    • Leaflet Printing
  • Testimonials
  • Request Quote
  • Contact Us
    • Contact Page
    • Request a Quotation
  • Job Vacancies
  • Policies and T’s & C’s
    • Privacy Policy
    • Cookie Policy
    • Data Protection Statement
    • Environmental Policy
    • Website Terms & Conditions of Use
    • Leaflet Distribution Terms and Conditions
    • Payment Terms and Conditions
    • Print Terms and Conditions
    • Coronavirus (COVID-19) Procedures

How do you Know How Many Houses are in a Leaflet Distribution Area?

FAQ, Help & Resources, Leaflet Distribution Help13/10/2017Ian

Understanding how may houses and/or businesses (i.e. the number of letterboxes) are in a particular area is critical to the successful implementation of a leaflet distribution campaign.

If you do not know how many letterboxes are in the area that you want  to target then you won’t know how many leaflets you need. Conversely, if you have a specific number of leaflets then you need to know the size of the area that they can be delivered to.

We are able to accurately estimate the number of letterboxes in any given area because we have invested in software called Regional Analysis System (RAS).  This is a specially designed system that allows us to calculate the number of residences and businesses in a number of different ways:tas_screen_shot

  • By a distance from a central point
  • By individual street
  • By postcode
  • By postcode district
  • By postcode sector

The RAS system is used in conjunction with our mapping software.  Here we map out the area to be distributed to and then we use one, or a combination of some of these options to calculate the number of letterboxes in the leaflet distribution area specified by our clients.

The one exception to this is areas where new housing has been/is being built.  In these circumstances, we create a map of the new area and record the number of houses in it.

These systems not only enable us to help our clients to be sure about the number of leaflets they need but when used in conjunction with our Demographic Profiling Services it enables us to identify the best areas in which to deliver their leaflets while ensuring that we work within their budget.

Contact_Quote_Button

Tags: Distribution Management, FAQ, Help and Resources, Leaflet Distribution, Tools & Techniques
Previous post Does Adverse Weather Affect Leaflet Distribution? Next post How does good leaflet design affect response rates?

Request a Quote

REQUEST A QUOTE NOW!

More Information

Call us on 0141 255 2320 or complete our CONTACT US form

Categories

Recent Posts

  • Leaflet Distributor Jobs
  • Leaflets Printed and Distributed for Hamilton College
  • Leaflets Designed, Printed & Distributed for Mackie Pharmacy
  • Inspiring the Future Leaflet Printed & Distributed for Independent School
  • Leaflets Distributed in Pollokshields for Architect’s Practice

Posts by Month

Quick Links

  • About Us
  • Service Options
  • News
  • Help & Resources
  • Testimonials
  • Contact Us
  • Recruitment
  • Policy Documents and T&C’s
  • Site Map

Recent Posts

  • Leaflet Distributor Jobs
  • Leaflets Printed and Distributed for Hamilton College
  • Leaflets Designed, Printed & Distributed for Mackie Pharmacy
  • Inspiring the Future Leaflet Printed & Distributed for Independent School
  • Leaflets Distributed in Pollokshields for Architect’s Practice

Company Information

Company Name:  2112 Direct Marketing Ltd

Company Number: SC352956.

VAT Registration No: 971 0992 00

Facebook
Twitter
LinkedIn
  • Home
  • About Us
    • About 2112 Leaflet Distribution
    • Professional Leaflet Distribution
    • 2112 Brochure
  • Services
    • Professional Leaflet Distribution
    • PR & Public Information
    • Leaflet Design
    • Customer & Market Analysis Services
    • Business Strategy and Planning
  • Resources
    • Help & Resources
      • Leaflet Design
      • Leaflet Distribution
      • Marketing
      • Direct Marketing
    • Frequently Asked Questions
    • Leaflet Distribution Help
    • Customer Analysis & Demographics
      • Mosaic Socio-Demographics
    • Case Studies
    • 2112 Leaflet Distribution Coverage Areas
    • 2112 Brochure
    • Site Map
    • Policy Documents and Terms & Conditions
  • News
    • All News Items
    • Leaflet Distribution News
    • Leaflet Design News
    • Newsletter Distribution
    • PR & Public Information
    • Leaflet Printing
  • Testimonials
  • Request Quote
  • Contact Us
    • Contact Page
    • Request a Quotation
  • Job Vacancies
  • Policies and T’s & C’s
    • Privacy Policy
    • Cookie Policy
    • Data Protection Statement
    • Environmental Policy
    • Website Terms & Conditions of Use
    • Leaflet Distribution Terms and Conditions
    • Payment Terms and Conditions
    • Print Terms and Conditions
    • Coronavirus (COVID-19) Procedures
Copyright 2112 Direct Marketing 2009-2021, All Rights Reserved
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.AcceptReject Read More
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.

SAVE & ACCEPT