We were asked to distribute a leaflets on behalf of Bilkus & Boyle who are Solicitors and Estate Agents based in the Cardonald area of Glasgow at Paisley Road West, in the G52 post district.
The leaflets were distributed within a radius from their office within the G52 postal district. The reason for using a radius distribution was that our client wanted to target people living in the local community and did not want to target anyone within a particular demographic type.
The size of the radius was based on the number of leaflets that they wanted us to distribute for them. We used our
software system to estimate the number of houses within various distances until we got one that was close to the number of leaflets that they had and use that to identify the distribution area.
The leaflet was promoting their estate agency business, as well as the diverse set of legal services that they offer, including criminal work, wills, conveyancing and many more.
