Having completed many leaflet distribution jobs, as well as demographic analyses of their ‘customer base’, we has a very good understanding of the areas that they would want to target. They had a specific budget fr this job so we used this information to work with the client to agree the areas that they wanted their leaflets distributed to that would keep within their budget.
This leaflet was promoting an open morning for their Kindergarten and Junior School which take children from the age of tree. The open morning is designed to give parents who are considering sending their children to the school the chance to tour the school, meet teachers and pupils and learn about their curriculum.
The fact that we were distributing their leaflets to very specific areas that were spread out over a fairly wide area of Glasgow and South Lanarkshire meant that we had to be very careful with the management of the leaflet distribution process. This meant that in addition to keeping careful records of the areas that the leaflets were distributed, we also recorded this information in a secure area of our website that our client could access.
This performed a dual task. Firstly, it allowed our client to see the progress of their leaflet distribution job at at time by simply visiting their area of our website. Secondly it enabled us to keep track of the distribution, ensuring that the correct areas were distributed to and that we were on time to meet the deadline we agreed with them.
The job was completed on time and within budget.
Company: 2112 Direct Marketing T/A 2112 Leaflet Distribution, 29 Meikle Crescent. Hamilton ML3 7AQ
Registration No: SC352956
VAT Registration No: 971 0992 00