Leaflets Distributed for Award Winning Butcher

We recently completed the distribution of leaflets for S Collins & Son the award winning butcher whose shop is in Muirhead, G69.  We are please to be continuing our on-going relationship with this client.

One side of the double-sided leaflet promoted ‘Rise & Shine” which is their award winning Scottish breakfast, offering a discount on their breakfast boxset.

The second side introduced their ‘Blue Light Card’ which offers a 10% discount to members of the emergency services, NHS and armed forces.

In addition to the traditional fresh meats that you find in a butcher, they have adopted a very innovative approach to differentiate them from the ‘traditional’ butcher.  They have developed a wide range of products including prepared meals, sauces and savoury snacks as well as box sets such as the one advertised in this leaflet.

We are created a segmented area map for our client in order to help to manage the distribution process for them.  This allows them to simply tell is which are they want to target and we already have the maps set up and the number of residences in those areas counted.

In addition to simplifying the distribution process, this also allows us to manage the distribution more effectively as we record the date on which the distribution is completed in each area which helps with planning future campaigns.