We were pleased to have been recommended by another client and then to be asked to print leaflets and then distribute then within a 1 mile radius from the DeeDental surgery near Gilmore street train station in the centre of Paisley.
This type of radius distribution is used when client wants to promote their product/service to people in the local area.
The leaflet was promoting the fact that they are taking on new patients, as well as a Summer offer for teeth whitening.
When doing this type of distribution we use our Regional Analysis System to work out big a radius that a client can use with the number of leaflets they have or, in this case, how many leaflets they need to cover a specific radius.
Once we knew ho many leaflets were required, we printed them on 150gsm paper. We then use our mapping software to show the area to the client and agree that it was correct.
The difficulty that we face with a radius distribution is splitting the area up into manageable ‘chunks’ for our distributors to work from since it is not practical to work in circular areas. We managed to do this successfully and the jobs was completed on time and to the correct area.
Company Name: 2112 Direct Marketing Ltd
Company Number: SC352956.
VAT Registration No: 971 0992 00
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