PR & PUBLIC INFORMATION SERVICES
Experts in Delivering Important & Sensitive Information
2112 Direct Marketing specialise in the delivery of sensitive information that many PR and Public Information agencies often need to deliver to keep people informed of activities that are happening or are proposed to happen in their communities.
We understand that this information is very often sensitive and/or contentious in nature so distributing it correctly is very important to both our clients and to the people who receive the it. This means that our distributors not only have to be highly proficient in delivering the materials, they also have to be diplomatic and treat people with respect – this can make a big difference to how the information is perceived.
Our door-to-door distribution processes, procedures and systems have been developed to ensure that everyone receives the communication and to be able to provide evidence that all of the information has been distributed to the correct areas. This makes us uniquely qualified to distribute your important and/or sensitive information.
Public Relations
Public Relations companies often need to keep people informed of activities that are happening or are proposed to happen in or close to their communities. Examples of projects that we have been involved with include residential housing development projects, industrial building, such as new factories and the construction of wind farms. This information usually takes the form of a leaflet or newsletter giving details of the proposed project and often informing people of community meetings where they can obtain more information and have their opinions heard.
Public Information
The Public Information that is distributed normally contains information that very important to the people who receive it. For example, we have distributed letters and information packs on behalf of Scottish Water and their contractors, advising people of work being done in their area and also of water shut-offs. We have also worked for a number of local authorities distributing information leaflets on various subjects, including changes to bin collection days, local services and much more.
We understand that distributing this type of information correctly is very important to both our clients and the people who receive the information. Our leaflet distribution processes, procedures and systems have been developed to both ensure that everyone receives the public information notices and to be able to provide evidence that all of the information has been distributed to the correct areas.
Newsletters
We are often asked to deliver newsletters for many different clients from Community Groups to Political Parties. It is important to note that we work across all political and social groups and have no affiliation and any specific groups or parties. We know that these newsletters can be an important source of information for local communities and towns people so we apply the same high standards of leaflet distribution to all of the materials that we distribute.
Sensitive Subject Matter
The information that is contained within the materials that we distribute in the Public Relations and Public Information materials and in Newsletters is very often sensitive and/or contentious in nature. This means that our distributors not only have to be highly proficient in delivering the materials, they also have to be diplomatic and treat people with respect, even if they do not treat them with respect – this can make a big difference to how the information is perceived.
Case Studies
The following Case Studies have been written to provide information and examples of how our services have been used to help PR companies and Local Community Groups.