Having recently completing a leaflet distribution in for PetVets in Paisley, they asked us to do another, larger, distribution covering the area from Inchinnan to Bishopton in Renfrewshire.
The leaflet that we distributed this time was the same as the one we distributed in Paisley. This is a sensible strategy, especially if the first distribution got good a response.
The fact that our client started with a smaller leaflet distribution before entrusting us with this larger distribution. This is also a good strategy when you have not done leaflet distribution before. Testing the leaflet, the method and the leaflet distribution company before investing in a larger scale distribution is always a good idea.
The first step in this leaflet distribution job was to calculate the number of houses in each of the areas where our client wanted to deliver the leaflets s that they knew how many leaflets to print.
In addition there is a large new estate in Bishopton which is still being built. This obviously makes calculating the number of houses in the area difficult. It can also make the distribution difficult as we won’t necessarily have maps of the new area.
Fortunately, we have distributed leaflets to the new housing estate in Bishopton a few times so we had a good idea of the number of houses in the area and due to our GPS tracking system, we had maps of the area.
Company Name: 2112 Direct Marketing Ltd
Company Number: SC352956.
VAT Registration No: 971 0992 00