Our many years of experience has shown us that solus distribution is far more effective than sharing your leaflet with others. This is why we specialise in Solus Leaflet Distribution and advise our clients to always deliver their leaflets on their own rather than with a number of others.
Delivering your leaflet on its own can be a great way to promote your business as it will not be mixed in with a load of others. This will, therefore, cut out the ‘noise’ which can help increase the impact your leaflet has on the people who receive it. The result is a greater chance is getting good response rates.
Think about it. Are you more likely to pay attention to one leaflet coming though your door than if 4 or 5 arrive at the same time? I know that I certainly tend to pay less attention when multiple leaflets are delivered though my door. This is made worse when they are all stuffed inside the largest item (which is the way that many ‘cheap’ Leaflet Distribution Companies do it). Worse still, your leaflet can be delivered along with those of your competitors.
You should be aware that even reputable companies, such as Royal Mail, deliver multiple leaflets at the same time. Just because they are well known does not mean that the way that they work is any better that other leaflet distributors who offer a cheap service.
A leaflet that is delivered in its own gets more attention. This is because it is there is nothing else to distract the attention of the person who receives it. When combined with effective design the people who receive it are much more likely to pay attention to it.
In summary, if you are considering using leaflet distribution as a way to promote your business then while solus distribution will be more expensive, it is more likely to generate the best results for you.
Company Name: 2112 Direct Marketing Ltd
Company Number: SC352956.
VAT Registration No: 971 0992 00
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